The ‘Made to Order‘ service of Salvatore Ferragamo has got a new and completely customizable accessory: the Driver shoes, born in 2007, are the perfect mix between classic loafers and driver sport shoes with rubber sole.
The MTO project offers to the customers of the Florentine brand the opportunity to create a shoe tailored in every detail, in fact it is possible to choose between more than 100 different combinations. The color palette, the materials and the possibility of adding a lettering inside the shoe are the strengths of the service offered by Salvatore Ferragamo to celebrate the project MTO Driver, unveiled today, trough the digital channels and the brand stores, the second chapter of #ManStory.
The clips are starring characters like the pilot Mathias Lauda, Alexander Ljung co-founder of SoundCloud and the photographer Johannes Huebl; three characters different from each other that represent the different facets of the creations and the customers of Salvatore Ferragamo.
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The Front Row section of WannabeMag is dedicated to the main events we attend. The Front Row is reserved to the most important fashion editors and, of course the celebrities.
La sezione Front Row di WannabeMag è dedicata ai principali eventi a cui partecipiamo. Il Front Row, la prima fila, è riservata ai giornalisti di moda più importanti e ovviamete alle celebrità.